OnlyFans billboards ruled 'not overtly sexual' by UK ad watchdog
www.euronews.com
Eliza Rose Watson's OnlyFans billboards have been cleared. "If a gambling or alcohol company can run their ads, which have far more devastating impacts, why not me?"
  • Dom Poose@lemm.ee
    67·
    1 year ago

    Not only did the billboard work, but now that news outlets are posting it, with her @ and all, she’s likely getting so much more attention/subs.

    Genius.

  • Ubermeisters@lemmy.zipEnglish
    641·
    1 year ago

    It’s no different than seeing a Victoria’s Secret or Calvin Klein billboard, IMHO.

    • some_guy@lemmy.sdf.org
      171·
      1 year ago

      It’s completely tame. There are far more sexual images in just about any direction. It’s only because people know there’s actual nakedness being advertised that anyone has a problem with it. And that’s just silly.

      • Ubermeisters@lemmy.zipEnglish
        418·
        1 year ago

        People are just mad that women have a new and effective way to monetize their inherent value (edit as a human, in a way that men can’t compete as well with). they are mad because they either have moral objections, or want to deny said intrinsic value. Its a sad effect of people not loving themselves. Its also hilariously transparent when people get mad about things like this.

          • Ubermeisters@lemmy.zipEnglish
            312·
            1 year ago

            to be clear i mean inherent value as a human. Men’s inherent value isn’t questioned, so i didn’t mention it. I can see how you would think that how i meant it, and I’ll see about editing the comment so it doesn’t read that way.

            • Moobythegoldensock@lemm.eeEnglish
              111·
              1 year ago

              She’s advertising her ability to titillate, not her personality or intrinsic value and self-worth. Even with your edit, you’re still equating the persona she adopts for her business with her value as a person.

              • Ubermeisters@lemmy.zipEnglish
                37·
                1 year ago

                The ability to titillate IS an intrinsic value, a human one at that. You’re probably just sour that you don’t feel you have that ability, so you want to deny the existence and power of the ability to titilate on a human value basis.

                • Moobythegoldensock@lemm.eeEnglish
                  7·
                  1 year ago

                  Projecting much?

                  I don’t have any personal desire to do any sex work. But women who are less conventionally attractive or who don’t feel confident on camera are not any less valuable than those who do. You’re equating a woman’s value as a human to her sex appeal and that’s disgusting.

                • Arrakis@lemmy.worldEnglish
                  41·
                  1 year ago

                  Wow, you really went directly from “possibly just a poorly written comment” to “actually is just an absolute cunt”, didn’t you?

    • venusenvy47@lemdro.idEnglish
      5·
      1 year ago

      I’m ignorant about what content OnlyFans has. Is the woman on the billboard a porn star?

      • Ubermeisters@lemmy.zipEnglish
        81·
        1 year ago

        OnlyFans is generally a porn distribution platform, yes. It was created with wider intent, but was taken over by amateur porn makers. You basically sign up for free, then you subscribe to people you wanna jerk off to or whatever. some accounts are free, some are paid, most offer paid content on the side, like custom requests or old videos. I help one of my friends make content for her OF account here and there; I’m happy to answer questions you have about it.

        • venusenvy47@lemdro.idEnglish
          2·
          1 year ago

          I don’t really have questions about OF beyond getting context for the billboard. In the US I don’t see porn stars advertising in such everyday places. I have certainly seen billboards that are similar to the one shown in this article, but those are from companies with a big advertising budget like Victoria’s Secret, as you mention. I think porn stars are generally not wealthy enough to have a big advertising budget for billboards.

          • Ubermeisters@lemmy.zipEnglish
            1·
            1 year ago

            Average OF model makes less than $200 per month so I agree. (average model’s subscribers = 21, Average monthly rate = $7.20, OnlyFans keeps 20% profits).

            However, when you look at where you CAN get to, the investment could be considered worthwhile, if you think it will increase subscriber count.

            Someone in the top 1% of OF models (on income basis) can make over $6K per month

            Someone in the top 0.1% makes over $100K per month (but thats like… literally Cardi B, Mia Khalifia, etc so good luck)

            Billboards in the cheaper ranges are $2K -$6K, but can go to $20K/month in dense urban areas.

    • lazylion_ca@lemmy.ca
      121·
      1 year ago

      Who are the people who pay for netflix instead of torrenting?

      Someone has to.

  • TDCN@feddit.dk
    81·
    1 year ago

    Come to Denmark where we have advertising on busses with full on boobs in full show. It’s advertiseing for breast implants btw

  • loathsome dongeater@lemmygrad.mlEnglish
    71·
    1 year ago

    Environmental activists Global Witness later took over three of the poster sites and transformed them into ‘OilyFans’ billboards, to comment on the pay package of BP chief executive Bernard Looney, whose earnings went from £4.5 million (€5.2 million) to £10 million (€11.6 million) last year.

    Good bit

  • AnonTwo@kbin.social
    6·
    1 year ago

    Is it a good or a bad thing when you’re told your onlyfans ad can stay because it’s not sexy enough?

  • mercury@lemmy.blahaj.zone
    6·
    1 year ago

    The only problem with this is the fact that it’s an advertisement. At least in the US, you cant drive down a country highway without seeing at least one advertisement for a strip club.

  • Mandy@beehaw.org
    5·
    1 year ago

    If being on onlyfans constitues being a model now than I am a highly esteemed 3d enviromental designer

    • SMITHandWESSON@lemmy.worldEnglish
      81·
      1 year ago

      Im fascinated by the fact that people are starting to be monogamous with thier porn stars they watch.

      I might be the odd one out, but if I’m paying for porn I’m definitely getting the one that’s like Netflix with a whole bunch of different shit on it.

  • AutoTL;DR@lemmings.worldBEnglish
    3·
    1 year ago

    This is the best summary I could come up with:

    Billboards erected in London showing model Eliza Rose Watson in underwear advertising her OnlyFans account page have been cleared by the UK regulator following complaints that they were inappropriate for children to see.

    The Advertising Standards Authority (ASA) received 30 complaints stating that the posters seen in Harrow, Tottenham, Lambeth and Edgware in June and July featured adult content and were inappropriate.

    ASA said that although Watson’s clothing was revealing, the image did not feature any nudity, and the pose adopted by her was “no more than mildly sexual."

    “While we acknowledged that the image of Ms Watson and reference to OnlyFans might be distasteful to some, we considered that because the ad was not overtly sexual and did not objectify women, we therefore concluded it was unlikely to cause serious or widespread offence.”

    The ASA continued: “The ad was shown on several posters throughout London, which was an untargeted medium, and was therefore likely to be seen by a large number of people, including children.”

    Commenting on the reaction to the billboards, she said: "If people are offended by my ad, I’m assuming they’re also complaining about Ann Summers and Jack Daniels ones.

    The original article contains 408 words, the summary contains 194 words. Saved 52%. I’m a bot and I’m open source!