Disney’s Loki faces backlash over reported use of generative AI
www.theverge.com
A human designer isn’t likely to have made these mistakes.

Disney’s Loki faces backlash over reported use of generative AI / A Loki season 2 poster has been linked to a stock image on Shutterstock that seemingly breaks the platform’s licensing rules regard…::A promotional poster for the second season of Loki on Disney Plus has sparked controversy amongst professional designers following claims that it was created using generative AI.

    • eric@lemmy.worldEnglish
      601·
      11 months ago

      If you’d read the article, it appears that this image was posted on shutterstock without being marked as being AI-generated, so this is less Disney not being able to help themselves, and more a person working for Disney inadvertently selecting an AI generated image because whoever uploaded it to shutterstock lied about its source.

      • Grimy@lemmy.worldEnglish
        47·
        11 months ago

        They didn’t lie about the source, you can upload AI images to Shutterstock as long as it’s made using the shutter stock AI trained on shutter stock uploads with all profits going to Shutterstock.

        Edit: I was mistaken, the image was marked as not using AI by it’s uploader

        This is who’s trying to regulate this btw, companies like Shutterstock, Getty and adobe.

        AI is a-okay, as long as you don’t make it for free with an open source program.

        • eric@lemmy.worldEnglish
          12·
          11 months ago

          It seems you missed the sentence where they say the image in question was not created by Shutterstock AI.

          The article also states that it is against shutterstock TOS to upload AI-generated images that are not created by the shutterstock AI, which is what happened here. So to reiterate, the user that uploaded this photo misrepresented it as a non-AI-generated image. So in other words, they DID lie.

          • Grimy@lemmy.worldEnglish
            31·
            11 months ago

            Ah very true, I misread and thought it said Shutterstock wasn’t labeling which images are made with AI.

      • MTLion3@lemm.eeEnglish
        12·
        11 months ago

        It’s always one big clown show of hypocrisy with giant corporations. And then the government and their buddies give them claps on the back for a job well done and reaffirm their shitty behavior. 🤡

      • Aurenkin@sh.itjust.worksEnglish
        3·
        11 months ago

        The anti cheese prequel edits being taken down from YouTube was one of the shittiest parts of Disney taking over Star Wars for me.

    • schmidtster@lemmy.worldEnglish
      81·
      11 months ago

      A lot of the same sentiments were had when any new technology comes out.

      It’s just another tool that artists can use in their repertoire.